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Breanne O'Brien
Portfolio
About
Resume
Contact
Constructing a Unique Brand Identity
Strategic Sampling Operations
Merck & Co., Inc.
Challenge: Simple. The client was in need of a logo to represent their patient access team across print and digital media.
Result: An exclusive logo illustrating the strategy, targeting, and precision a patient access team requires to be successful. Hearing the excitement and confidence this logo brought to the client’s team made a lasting impact with their senior leaders and brand managers.

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