Crafting Patient Collateral to Increase Engagement
Zoladex Patient Co-pay Savings Program
TerSera Therapeutics
Bi-Fold Brochure with Co-pay Savings Card Attached.
Activation Website.
Direct Mail / Fulfillment Letters.
Challenge: The client was launching a co-pay savings program and needed to design a program enrollment website for patients along with coordinating print materials distributed at the right touch-points during the patient journey
Result: A design consistent across all print and digital components to create a cohesive look and feel for the patient to easily identify the program.
